HOW TO MEASURE YOUR FEET

THE ESSENTIAL GUIDE: WHY CORRECT FOOT MEASUREMENT MATTERS AND HOW TO DO IT AT HOME

MOST MEN DO NOT KNOW THEIR ACTUAL FOOT DIMENSIONS. THEY KNOW THE SIZE THEY HAVE ALWAYS BOUGHT. THESE ARE NOT THE SAME THING. FEET CHANGE OVER TIME, THEY SPREAD WITH AGE, CHANGE WITH WEIGHT AND DEVELOP DIFFERENTLY IN RESPONSE TO WHAT IS WORN OVER DECADES. MEASURING YOUR FEET CORRECTLY, AND UNDERSTANDING WHAT THAT MEASUREMENT MEANS IN RELATION TO THE SNEAKER YOU ARE BUYING, IS THE FOUNDATION OF CORRECT FIT.

HOW TO MEASURE

MEASURE IN THE EVENING. FEET SWELL THROUGHOUT THE DAY AND ARE AT THEIR LARGEST IN THE LATE AFTERNOON AND EVENING. A SNEAKER THAT FITS IN THE MORNING MAY BE UNCOMFORTABLY TIGHT BY EVENING IF MEASURED AT THE WRONG TIME.

STAND ON A PIECE OF PAPER AND TRACE AROUND YOUR FOOT WITH A PENCIL HELD VERTICALLY, NOT ANGLED, AGAINST THE FOOT. MEASURE THE DISTANCE FROM THE BACK OF THE HEEL TO THE END OF THE LONGEST TOE. ALSO MEASURE THE WIDTH ACROSS THE WIDEST POINT OF THE FOOT, TYPICALLY AT THE BALL. REPEAT FOR BOTH FEET: MOST PEOPLE HAVE ONE FOOT SLIGHTLY LARGER THAN THE OTHER. FIT TO THE LARGER FOOT.

WHAT THE MEASUREMENTS MEAN

LENGTH IN CENTIMETRES CORRESPONDS TO EU SIZING: DIVIDE BY 0.667 TO GET THE APPROXIMATE EU SIZE. TO CONVERT TO UK, SUBTRACT 33 TO 34 FROM THE EU SIZE. THESE ARE APPROXIMATIONS. THE SIZE NUMBER TELLS YOU ABOUT LENGTH ONLY. WIDTH, INSTEP HEIGHT AND BALL CIRCUMFERENCE ARE DETERMINED BY THE LAST AND VARY SIGNIFICANTLY BETWEEN MAKERS.

IF YOUR WIDTH MEASUREMENT IS SIGNIFICANTLY LARGER THAN AVERAGE FOR YOUR LENGTH, A WIDE FOOT, THIS NEEDS TO BE COMMUNICATED TO THE MAKER. MANY MASS PRODUCED SNEAKERS HAVE LASTS THAT ARE TOO NARROW FOR A WIDE FOOT AT ANY SIZE. A CORRECTLY DESIGNED LAST ACCOMMODATES NORMAL WIDTH VARIATION. AN INCORRECTLY DESIGNED ONE DOES NOT.

BECAUSE 1812 USES A PROPRIETARY LAST DEVELOPED WITH SPRINGLINE, THE FIT CHARACTER IS SPECIFIC. ACCURATE MEASUREMENTS HELP US GUIDE YOU TO THE RIGHT PAIR FIRST TIME.

IF IN DOUBT ABOUT YOUR SIZE IN A 1812 SILHOUETTE, CONTACT US WITH YOUR MEASUREMENTS. THE CORRECT FIT IS THE FOUNDATION OF EVERYTHING THE SNEAKER DOES.